Disrupting India's investment advisory

One universe of products for India's capital markets.

AlphaVerse builds and operates an integrated suite of fintech products — a SEBI-compliant advisory marketplace, institutional-grade research tools, and the proprietary market-data infrastructure that powers them all.

5Integrated Products
2.79MPrice Records
3,359Symbols Covered
4Integration Modes
SEBIFirst Architecture
Why AlphaVerse exists

India has the accounts. It's short on trustworthy advice and the tools to deliver it.

90 million+ demat accounts, and a persistent gap on both sides of the market. Registered advisors lack modern distribution and research tooling; investors lack a transparent way to find and trust them. AlphaVerse closes both — on one shared infrastructure.

01

A marketplace, not a tip shop

SEBI-registered advisors publish strategies and calls; every recommendation is tracked live from entry to exit. Transparent track records, by default.

02

Institutional tools, retail reach

Market Profile, order-flow analytics, a 34-strategy screener, pattern recognition and valuation models — a research desk usually locked behind expensive terminals.

03

Advice that reaches the trade

A broker-distribution layer routes calls straight into investors' trading accounts across four integration modes — the last mile most platforms never solve.

The core underneath

Proprietary market-data infrastructure.

We run our own ingestion and computation layer rather than reselling third-party feeds. Build once, serve everywhere — so every product speaks the same numbers, sourced first-hand from the exchange.

Alpha Fundamentals

The centralized price & fundamentals service — millions of exchange-sourced records, refreshed daily, consumed by every product via internal APIs.

2.79M records · 3,359 symbols · T-1 fresh

Alpha Data Service

The real-time layer — live quotes and market depth feeding intraday scanners, order-book views and options analytics during market hours.

Real-time · rate-limited · resilient

AlphaView Research API

The computation engine — turns raw data into signals, scores, patterns and analytics, serving both the standalone lab and the in-marketplace research desk identically.

34 strategies · 10,000+ patterns

One dataset, many products

Because every product reads the same core, an advisor, an investor and a broker all see identical numbers — validated to reference-grade parity. Consistency as a moat.

Node · Python · PostgreSQL · Redis
Distribution

Advice that reaches the trade — four ways in.

Broker integration is usually the slowest part of any fintech deal. We support four modes, so a partner can go live in days or wire up deeply — their choice.

01

Webhook Push

Real-time, HMAC-signed events pushed to a broker's endpoint.

02

REST Pull API

A documented, key-secured API brokers poll on their own schedule.

03

Vendor Publish

Publishing straight into established platforms as a registered vendor.

04

WebView + SSO

Zero-build embedded access with single sign-on inside the broker's app.

Upstox Dreamstreet Kambala · Nextra XTS · Symphony Fintech IDBI Capital
About us

AlphaVerse, by Edhaz Markets.

We're building the rails for how India discovers, trusts, and acts on investment advice.

AlphaVerse is the product group of Edhaz Markets Private Limited, a Mumbai-based capital-markets technology company. We build for the specific regulatory and structural realities of the Indian market — where a fast-growing base of investors meets a fragmented, hard-to-trust advisory landscape.

We operate the full stack ourselves — from exchange-data ingestion, to advisor storefronts, to broker distribution — which lets each product reinforce the others. An advisor's research desk, an investor's marketplace, and a broker's distribution rails all draw on one shared data core, so the numbers are consistent everywhere.

The result is a defensible, expandable position in a large and underserved market: institutional-grade capability, delivered at retail accessibility, under a SEBI-first architecture. We work with retail investors, SEBI-registered advisors, asset managers, and broker platforms across India.

EntityEdhaz Markets Pvt. Ltd.
HeadquartersMumbai, Maharashtra
FocusIndian capital markets
Products5 live
ModelB2C · B2B · B2B2C
ArchitectureSEBI-first

Transparency by default

Every call is tracked live, entry to exit. No back-testing, no cherry-picking. What you see is the real record.

First-source data

Numbers come from the exchange, not third-party approximations. Where a value is derived, we label it plainly.

Compliance as foundation

SEBI-first isn't a feature bolted on later. It's the architecture the whole platform is built around.

Leadership

Founded by market operators, built by engineers.

Two decades of capital-markets experience across some of India's most respected financial institutions — combined with deep platform-engineering discipline.

MG
Monjit Gogoi
Founder & CEO

The idea behind AlphaVerse. Built William O'Neil India's retail and AIF business, acquiring over 1 million customers.

Two decades across William O'Neil, Angel Broking, Bonanza and Alpari — spanning retail broking, research, and alternative investments. As founder, Monjit set the vision for AlphaVerse and leads Product, Marketing, Compliance and Strategy, drawing on a rare combination of markets fluency and a hands-on, builder's approach to the product itself.

William O'Neil Angel Broking Bonanza Alpari
linkedin.com/in/mgogoi
AA
Amit Achhpal
Co-Founder

Technology architect for regulated financial platforms.

Built and scaled enterprise systems across ICRA, Nippon, Deloitte and William O'Neil — environments where reliability, data integrity and regulatory rigor are non-negotiable. At AlphaVerse he leads Business, Operations, Advisor Relationships and New Opportunities — turning the platform's capabilities into partnerships, distribution, and growth.

ICRA Nippon Deloitte William O'Neil
linkedin.com/in/amit-achhpal
Get in touch

Let's talk.

Whether you're a broker exploring distribution, an advisor looking for a home, an institution evaluating our analytics, or an investor with a question — we'd like to hear from you.

Head Office

Mumbai, Maharashtra, India

Partnerships

Brokers & platforms — hello@alphamarket.co.in

Hours

Mon–Fri, aligned to market hours (IST)

Send a message

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Building the rails for India's next 100 million investors.

An integrated universe of capital-markets products — marketplace, research, and infrastructure — under one roof.

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